While people are more likely to leave online reviews for local businesses, it’s important to remember that companies of every size and in every industry are seeing the impact of customer reviews. Though reviews affect some industries more than others, consumers are still making it their mission to share their experiences online.
When you think of local businesses and online reviews, restaurants probably come to mind. However, other business types, such as photographers, funeral directors, and accountants, have an important responsibility to ensure a good online reputation. Your online reputation is based on a reliable amount of reviews highlighting the quality of service you provide to your customers.
Thanks to Bright Local’s 2019 Consumer Review Survey, here is a list of the top 10 industries for online reviews.
- Grocery stores
- Clothing stores
- Hair and beauty
- Pet services
- Car dealerships
Just because your industry or business is not listed here doesn’t mean online reviews aren’t important to your company. Your company’s reviews still have an impact on local search rankings.
In 2017, most people used their computers to read online reviews. Fast forward to 2019, consumers now use multiple devices to research a company’s reputation. Based on Bright Local’s survey, the top devices consumers use to read online reviews are:
- PC or Mac – 66%
- Mobile internet browser – 56%
- Tablet – 42%
- Mobile app – 41%
Online reviews are essential to growing and improving any business, yet they can be overwhelming to maintain. ReviewMaxer software has an easy-to-use dashboard that helps you manage your online presence and even provides a way to reach out to your customers through email and text message. Watch this free demonstration today to see how ReviewMaxer software works and read the ReviewMaxer blog for more tips.