Want to boost your overall rating? Here are some strategies you can implement to encourage your customers to write reviews.

The first thing to note when asking for reviews is to make sure the product or service you’re providing is of excellent quality. Don’t ask for a review if you know the customer was not pleased with the outcome. When planning your request, pay attention to these three things:

Getting reviews as a law firm may seem impossible, but it’s essential to your online reputation and credibility. It’s important to note the main reason people don’t leave reviews for law firms is privacy. 

Getting reviews from clients and businesses might seem simple enough, but it’s more challenging than you think. You might assume any review is good for business, but one negative review has the potential to harm your company and its future forever. 

It’s important to think and plan rationally about what you are presenting to your audience and what you hope your audience will take from it. Customer reviews are there to establish and increase authenticity of your business. You need to allow the client to find their voice within your company and share it with others to attract traffic on your website. 

You don’t need formal research to show that more people are shopping online every day due to COVID-19. 

Right now, more than 25% of consumers are buying products online, and 43% of consumers say they plan on transitioning to online shopping if the coronavirus continues. With this recent transition, people are more reliant on reviews from others to help make their purchasing decisions.

Studies show that 86% of customers read reviews on local establishments and a minimum of 10 reviews before making their decision. With this data, it’s important to make sure your online presence isn’t marked with negative reviews as they could drive away potential clients.   

A current trend revolves around people intentionally creating fake 4-star reviews to pull down a perfect 5-star rating. Four-star reviews don’t automatically appear as false, but in an abundance, they can pull the Google rating down. With a lower rating, a company will be further down the webpage and, therefore, will have trouble getting business. 

Reviews are an integral part of many industries, including healthcare, food, hospitality, etc. However, one that is often overlooked is the wedding industry. 

Unlike a pair of sandals you can return, an individual's experience is not a purchase. The amount of refunds or sales doesn’t measure its true success.

To improve your business in the wedding industry, you must listen and adhere to your audience, and the best way to do that is through reviews.