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Our automated email campaigns allow you to reach out to your recent customers over time to facilitate a steady stream of reviews.

Before accessing any campaign features, you must first complete the initial campaign setup by filling out the fields in the Setup Email Review Requests Campaigns window. Once you have completed this setup, you'll have access to all campaign features.

By default, the first email to a recipient will be sent out Immediately after a recipient becomes Active (more on this below). Deactivate recipients on click will also be turned on. You can adjust both of these settings in the initial setup screen.

Danger:

Using a custom email address in the "From email" field can cause your campaign emails to bounce.

Once your Campaign has been started, you have the ability to customize the information.

FYI:

It is a good idea to customize the information available to you. This will help convert more customers into reviewers. Consider personalizing or intensifying the wording of the emails. The default language is serviceable for a wide range of businesses, but the more directly you can speak to your customers, the more you stoke the sense of reciprocity that motivates them to complete a review for you.

To customize your email, the first thing you will need to do is select the template you would like to modify. On the left hand side you will, by default, have three templates to choose from:

You can add or remove additional templates at anytime. You can also reset the mail templates back to default, if needed.

Once you have selected which template you would like to modify, navigate to the right side of the screen where you can see a preview of your message. From here you can select the different headings and make modifications to fit your brand.

  • Sent: This is when you want the email to go out once a recipient has been activated. Select an option from the drop down by clicking on the underlined portion to the right of "sent"
  • Send on Weekends: Yes or No. Select based on preference.
  • Subject: Customize based on preference.
  • Body of Email: Customize based on preference. 

The email template also allows for the use of [[Placeholders.]] There are options that you can fill out that will then populate to the appropriate areas of your form wherever you have the placeholder text listed.

  • [[first_name]] will display the recipient's first name as entered when uploaded.
  • [[last_name]] will display the recipient's last name as entered when uploaded.
  • [[profile-name]] will display the profile's names as entered in Business Name in Dashboard > Funnel > Setup > Branding and Design > Brand/Business Name.
  • [[profile_url]] will display the profile's URL as it appears in the top right of the dashboard.
  • [[profile_short_url]] will display a shortened URL, intended to lower character count (text message only.)
  • [[Logo]] will display the profile's logo if one has been set up.

Once you have completed formatting your form you can send a test email by selecting the "Send a Test" button.

Phone/Text:

Just like email campaigns, ReviewMaxer also has the ability to implement Text Message campaigns. You can quickly engage your customers in the review writing process by guiding them to your landing page via a text message with a link to your landing page URL.

Text messaging is enabled on a profile-by-profile basis. Depending on your plan, there may be an additional charge that varies by country. To get started, perform the following:

1. Add text messaging to your landing.

  • Navigate to Dashboard > Review Requests > Phone/Text and click the Add Phone/Text button.
 

2. Setup a toll-free number.
  • This is the number that your customers will see in the ‘From’ field. 
  • Select "Find Available Number." 

Once you have associated a phone number with your ReviewMaxer account, you can start sending Text Message campaigns! To customize the messaging that you send, navigate to the "Campaign" tab.

Caution:

When using our text message system, you agree to abide by our terms of service and only send mobile communications to customers who have agreed to receive them. Please ensure that the customer has ‘opted in’ of their own accord.


Campaign Inbox Configure
From the Campaign tab you have the ability to manage and customize your campaign messages. You can customize the content of your text messages in several ways:
  • Edit the text content of your message(s.)
  • Add images to your text messages (additional charges may apply.)
  • Add messages to your text sequence.
Edit Text Message Content:

To customize your text message, the first thing you will need to do is select the template you would like to modify. On the left hand side you will, by default, have one template to choose from:


You can add or remove additional templates at anytime.

Once you have selected which template you would like to modify, navigate to the right side of the screen where you can see a preview of your message. From here you can select the different headings and make modifications to fit your brand.


  • Add an image: Yes or No. Select based on preference.
    • Please note: Adding an image will use 2 texts per recipient. This is a billable action.
    • While we do not have an aspect ratio limit, some images may experience cropping while on mobile. Please size the image down until no cropping appears for the optimal experience.
  • Sent: This is when you want the text message to go out once a recipient has been activated. Select an option from the drop down by clicking on the underlined portion to the right of "sent."
  • From: This is the phone number that will appear on the message. This will auto-populate.
  • Text Body: Customize based on preference.

Clicking out of the text box will automatically save your changes. You can send yourself a test message by clicking Send a Test and specifying a recipient number.


If you're using our text message campaigns, it's possible that the occasional customer may reply to the review request message. From the Inbox tab you can view these text replies, on the chance that some may require further action. Here, you'll see a list of any replies you have received, with the most recent message displayed. Click Details to see the entire conversation.


 

Caution:

Please note: replies that you send from the Details pop-up will count toward your monthly SMS usage.

From the Configure tab you are able to set up auto replies for customers who respond to your text message campaigns. By default, recipients who reply to campaign texts will receive the following message: 

You can edit the existing autoreply or adjust the settings in the top right corner of the screen. You'll see the following options:

  • Autoreply only (default): This is the default setting. When a reply is received, the autoreply will be sent to the recipient and their reply logged in the Inbox. No further action will be taken.
  • Autoreply OTHERWISE Notify Owners: This option is the same as Autoreply AND Notify Owners, except it will only send notifications out to the main account owner's email address when you receive follow-up messages beyond the first, auto-replied one.
  • Autoreply AND Notify Owners: This setting will do everything that Autoreply only does, and will also send out an email notification to the main account owner's email address. This will apply to every message sent.
  • Notify Owners only: This option will never send out auto-replies but will instead notify the main account owner that a message has been received.

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