Google My Business is the single-most crucial review and listing tool for every company, regardless of industry. According to HubSpot, Google dominates the web by controlling 92% of the search engine market share worldwide. It isn’t surprising that almost 64% of consumers browse Google reviews (through Google Maps and Search) before visiting a business location.

Google review listing works best for local SEO results. Also, an optimized review listing influences about 10% of Google’s search algorithm. The more positive reviews you have, the higher your SERP rankings go, increasing your brand visibility. 

Indeed is one of the most popular employment platforms that employer brands and candidates trust. With an efficient job listing service, Indeed is instrumental in finding the perfect fit for your company. Indeed has also been a credible forum for recruiters to find exactly what they are looking for!

Your online reputation is a crucial element to your company’s success. As employees, you need to monitor, improve, and promote your online presence through reviews. 

Online reviews matter to your company because of the amount of trust consumers have in them and the effect they have on your company’s image.

The pandemic has successfully expanded the possibilities for companies in all directions. It also gave people the comfort of purchasing items while sitting in their homes. People previously relied on word-of-mouth to trust brands but have now shifted toward online reviews.

Monitoring your company’s reviews can largely impact your revenues. The way you engage with your prospective customers online indicates your brand’s services. More often than not, your online brand image attracts new customers while helping retain existing ones. 

When we talk about managing your online reviews, frequency tends to play a vital role. The time you take to respond back to the feedback and how you do it can either make or break your brand’s online reputation. 

Result-driven online marketing requires a highly reputed company. Well, how do you think a company can gain a reputation online?

The answer is by having positive reviews.